Attention: Are you a small business owner who is looking to create a website for your company? You may be tempted to try and create the website yourself using one of the many free DIY websites out there. But before you do, we want to warn you that using a free DIY website can actually be bad for your business.
Here are three reasons why you should avoid using free pages for your business website:
1. Free websites offer limited customization options.
The whole point of having a website is to make your business look professional and stand out from the competition. But with a free website, you’re usually stuck with pre-made templates that don’t allow for much customization. This means your website will look just like everyone else’s, which won’t help you gain new customers. I know small businesses are on a tight budget, but in the long run, investing in a professionally designed website will be worth it.
2. Free websites are often unreliable.
You’ve probably heard the saying, “you get what you pay for.” And this is definitely true when it comes to website hosting. With free websites, you’re usually stuck with low-quality hosting that can be unreliable and slow. This is a big problem because if your website is down, potential customers won’t be able to find you online. And if your website is slow, visitors will likely get frustrated and leave before they even have a chance to see what you have to offer. In other words, using a free website can end up costing you customers.
3. Free DIY websites generally don’t look aesthetically pleasing and professional.
Let’s face it, most free websites don’t look all that great. They often have tacky designs and are filled with ads. This makes it hard for visitors to take your business seriously. And if you’re selling products or services on your website, you definitely need to look professional in order to gain the trust of potential customers.
4. A Free website may eat-up your marketing budget
Imagine yourself running a marketing campaign to bring visitors to your website. You spent a lot of time and money on this campaign, but it’s not working because your website looks unprofessional and isn’t trustworthy. This is a common problem with free websites. They often have poor designs and aren’t optimized for search engines, which makes it difficult to bring visitors to your site. As a result, you end up wasting your marketing budget.
5. Free websites can be a lot of work.
Creating and maintaining a website takes a lot of time and effort. If you’re not familiar with web design and development, you’ll likely spend a lot of time trying to figure things out. And even if you are familiar with web design, it still takes quite a bit of time. You could have used that time to work on other aspects of your business.
6. You don’t own your website with a free site
If you ever decide to stop using your free website, you’ll likely lose everything you’ve created. This is because you don’t actually own the website. And if you decide you want to move to a different platform, it can be very difficult to transfer your content.
7. Free websites often have security risks.
Since free websites are usually hosted on low-quality servers, they’re more susceptible to security risks. This means your website could be hacked and your customers’ personal information could be compromised.
Bottom line, using a free website is not worth the risk for your small business. If you’re serious about growing your business, you need to invest in a professionally designed website. Sure, it will cost you more money upfront. But in the long run, it will be worth it. Instead of using a free DIY website, hire a professional web design company to create a custom website for your business. You’ll be glad you did!
What do you think? Have you ever used a free website for your business? Let me know in the comments below. Cheers!
